National Dairy Board Chair
Joanna Shipp
Growing Demand For Dairy
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Dairy Checkoff Leaders Share Results, Momentum at 2025 Joint Annual Meeting
ARLINGTON, Texas – Dairy is winning with consumers and the national checkoff is helping lead the charge, thanks to investments in research,...
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Dairy Checkoff Leader Rovey Honored With Lyng Award
ARLINGTON, Texas – The National Dairy Promotion and Research Board (NDB) honored Arizona dairy farmer Paul Rovey as the 2025 recipient of...
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Finding Us Faithful in Service to Dairy
When I’m milking, I like to listen to something to keep my mind engaged, usually an audiobook or podcast and, rarely, music.But there are moments...
3 min read
11/13/2025
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GENYOUth Forming Alliance With Action for Healthy Kids
ROSEMONT, Ill. – As part of the dairy checkoff’s evolving youth strategy, GENYOUth announced that it is forming a strategic...
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DMI Leaders Discuss Checkoff Strategies and Dairy Industry Insights at World Dairy Expo
Dairy Management Inc. (DMI) President and CEO Barb O’Brien and Pennsylvania dairy farmer and DMI Chair Marilyn Hershey were in Madison, Wisc., for...
Research Innovation
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Checkoff Watch: Driving dairy innovation from the inside at Taco Bell
If you told me 12 years ago that Taco Bell would one day become a dairy destination, I might have raised an eyebrow. But after a dozen years of...
Health Nutrition
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Dairy Checkoff Unveils ‘Smart Swaps’ Initiative for Schools
ROSEMONT, Ill. – The dairy checkoff has introduced “Smart Swaps,” a dairy-focused initiative designed to help schools meet...
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What Freedom of Farm Really Means to Me
There’s a saying in my family — more of a tagline, really — that gets tossed around a lot: “The Freedom of the Farm.”I’m told my grandpa came up...
National Dairy Board Chair
Joanna Shipp
3 min read
9/11/2025
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National Dairy Board Announces 2025 College Scholarship Recipients
ROSEMONT, Ill. – The dairy checkoff has awarded 12 academic scholarships to students pursuing degrees with a focus on dairy and...
Research Innovation
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Checkoff Launches Dairy Health Innovation Contest for Students
ROSEMONT, ILL. – Dairy Management Inc. (DMI) is now accepting entries for its 2026 New Product Competition, inviting undergraduate and...
