National Dairy Board Chair
Joanna Shipp
Sustainability
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Dairy Leaders Share Progress, Priorities at Fall Alliance Meeting
ANAHEIM, Calif. – More than 270 leaders from across the dairy value chain gathered Nov. 18 for the 2025 Dairy Sustainability Alliance®...
Sustainability
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Checkoff Watch: Food industry sustainability leaders experience dairy in action
Walmart, Amazon, Panera Bread, Chipotle and Darden Restaurants were among those who recently arrived in Greeley, Colorado, not to convene for a...
Growing Demand For Dairy
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Dairy Checkoff Leaders Share Results, Momentum at 2025 Joint Annual Meeting
ARLINGTON, Texas – Dairy is winning with consumers and the national checkoff is helping lead the charge, thanks to investments in research,...
Farmer Image
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Dairy Checkoff Leader Rovey Honored With Lyng Award
ARLINGTON, Texas – The National Dairy Promotion and Research Board (NDB) honored Arizona dairy farmer Paul Rovey as the 2025 recipient of...
Farmer Image
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Finding Us Faithful in Service to Dairy
When I’m milking, I like to listen to something to keep my mind engaged, usually an audiobook or podcast and, rarely, music.But there are moments...
3 min read
11/13/2025
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GENYOUth Forming Alliance With Action for Healthy Kids
ROSEMONT, Ill. – As part of the dairy checkoff’s evolving youth strategy, GENYOUth announced that it is forming a strategic...
Research Innovation
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Checkoff Watch: Checkoff continues whole-milk research focus – and it’s paying off
For decades, dairy farmers have believed in the value of whole milk, and thanks to your checkoff investment, National Dairy Council (NDC) is...
Farmer Image
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DMI Leaders Discuss Checkoff Strategies and Dairy Industry Insights at World Dairy Expo
Dairy Management Inc. (DMI) President and CEO Barb O’Brien and Pennsylvania dairy farmer and DMI Chair Marilyn Hershey were in Madison, Wisc., for...
Research Innovation
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Checkoff Watch: Driving dairy innovation from the inside at Taco Bell
If you told me 12 years ago that Taco Bell would one day become a dairy destination, I might have raised an eyebrow. But after a dozen years of...
Health Nutrition
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Dairy Checkoff Unveils ‘Smart Swaps’ Initiative for Schools
ROSEMONT, Ill. – The dairy checkoff has introduced “Smart Swaps,” a dairy-focused initiative designed to help schools meet...
