Telling Your Story
Telling Your Story is a producer training initiative, comprised of five modules, that provides messages, communications tools and other resources to help you share your dairy’s story with consumers and the media. Read more >>
Connect with Your CommunityThe Connect with Your Community training session will teach you how to best communicate with your neighbors and the surrounding community about how you care for your animals and the environment. Read more >> Capture the CrowdThe Capture the Crowd training session will help you develop effective presentation skills and become a trustworthy source of information. Read more >> Control the QuestionsThe Control the Questions training session will provide you with the techniques and messaging to share your story with the media. Read more >> | myDairyThe myDairy social media program will teach you how to use various social media outlets to tell your story to consumers. Read more >> myStoryThe myStory training program will teach you how to connect with consumers, build trust and make an impact with storytelling. Read more >> | When the Media CallsLearn what questions to ask and whom to contact for support if you receive calls from the media. Read more >> Producers in ActionHastings believes in social media’s power to reach consumers.Read more >> Communication ResourcesThe dairy checkoff provides many tools to help producers tell their story. View a list of resources you can download. Read more >> |