Connect with Your Community
It’s in your best interest to reach out to your neighbors, community leaders and other public influencers to educate them about how your dairy operates and why you implement certain farm practices. That way, they’ll receive information about modern dairy farms straight from a dairy producer and community business owner.
In today’s business environment, developing positive relationships is vital. A neighbor who doesn’t understand modern dairy farming could have opinions that help shape issues that may impact your farm’s future. What’s more, your neighbors and community members are consumers, too. Research shows that the perception the public has of dairy producers and on-farm practices may affect consumption.
Connect with Your Community training will provide communications tools, research and messaging to help you best tell your story to your neighbors and community.
To learn more about Connect with Your Community training opportunities, contact your local dairy checkoff organization.