News Releases

  • FUEL UP TO PLAY 60 DELIVERS ON FIRST LADY’S PLATFORM TO COMBAT CHILDHOOD OBESITY [2.9.2010]

    • WASHINGTON, D.C – Fuel Up to Play 60 is joining the first lady’s call to improve the health of our next generation. An in-school nutrition and fitness program launched in partnership by the National Dairy Council and the National Football League, Fuel Up to Play 60 shares the ambitious and attainable goals outlined in the first lady’s childhood obesity platform. The program recognizes that many of today’s youth are overweight yet undernourished, and encourages the availability and consumption of nutrient-rich foods — particularly low-fat and fat-free milk and milk products, fruits, vegetables and whole grains — along with 60 minutes of physical activity daily.
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  • USDA JOINS NATIONAL DAIRY COUNCIL AND NFL IN A PUBLIC–PRIVATE PARTNERSHIP TO IMPROVE HEALTH AND WELLNESS IN AMERICA’S SCHOOLS [1.15.2010]

    • NEW YORK CITY, N.Y  – The U.S. Department of Agriculture (USDA) has joined a campaign to fight and defeat childhood obesity in cooperation with the NFL, the National Dairy Council, multiple health organizations and several major corporations. The campaign, known as Fuel Up to Play 60, is funded with an initial private sector financial commitment of $250 million over five years by America’s dairy farmers. Funding is expected to grow as government, business, communities and families join this effort to improve nutrient-rich food choices and achieve 60 minutes of physical activity each day among children.
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  • Dairy Checkoff Partnerships and Innovation Drive Sales in 2009 [12.22.2009]

    • ROSEMONT, Ill. – America’s dairy producers, through their investment in the dairy checkoff, helped the dairy industry drive sales in 2009. Tom Gallagher, chief executive officer for Dairy Management Inc.™ (DMI), cited several accomplishments that contributed to this success, including key partnerships, school nutrition initiatives and new product innovations among others.
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  • Dairy Promotion Leader Reports How Dairy Checkoff Has Driven Sales in Response to 2009’s Economic Challenges [11.13.2009]

    • GRAPEVINE, Texas – The dairy checkoff has taken dramatic steps to increase dairy sales in the short term, while building for the long term, in response to dairy farming’s 2009 economic crisis, according to Tom Gallagher, chief executive officer of Dairy Management Inc.™ (DMI), which manages the national dairy checkoff. Gallagher spoke at the 2009 National Dairy Promotion and Research Board (NDB)/United Dairy Industry Association (UDIA)/National Milk Producers Federation (NMPF) Joint Annual Meeting in Grapevine, Texas.
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  • Producer Leaders: How Dairy Promotion Builds Partnerships and Opportunities for Producers and the Industry [11.12.2009]

    • GRAPEVINE, Texas – The national dairy checkoff program is leading the industry with strategies that make a real impact in the marketplace, both today and in the future, according to dairy producer leaders who spoke to nearly 1,000 producers and other industry representatives at the 2009 National Dairy Promotion and Research Board (NDB)/United Dairy Industry Association (UDIA)/National Milk Producers Federation (NMPF) Joint Annual Meeting in Grapevine, Texas.
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  • National Dairy Board Honors Dairy Leader with Richard E. Lyng Award [11.12.2009]

    • GRAPEVINE, Texas – The National Dairy Promotion and Research Board (NDB) honored Maryland dairy producer David Weitzer as the 2009 recipient of the Richard E. Lyng Award for his dedication and service to dairy promotion. Weitzer was recognized at the Joint NDB/National Milk Producers Federation/United Dairy Industry Association (UDIA) Annual Meeting in Grapevine, Texas.
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  • Globalization Must Be Addressed, But Study Says Industry Isn’t Set Up to Accommodate Global Market [11.11.2009]

    • The U.S. dairy industry is not set up to accommodate a global market and it must take steps to address increasing globalization, speakers concluded at the joint annual meeting of the National Dairy Promotion and Research Board (NDB), the National Milk Producers Federation (NMPF) and the United Dairy Industry Association (UDIA).
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  • Dairy Producers, “Pizzas 4 Patriots” and Domino’s Pizza Partner to Salute America’s Veterans [11.11.2009]

    • GRAPEVINE, Texas – Veterans in five U.S. cities received a hot and cheesy care package this Veteran’s Day, in a partnership between America’s dairy producers and Pizzas 4 Patriots, a non-profit organization that aims to deliver “a slice of home” to U.S. service men and women both domestically and abroad.
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